The first thing we ask as soon as we sit in a restaurant or a café is the menu. Therefore, it is very important to invest in the menu as well as in all its related aspects. Using the menu, the diners choose the dishes and drinks. "Eat with your eyes" is not a cliché but actually a practice in all restaurants, and when the menu is not inviting, so are the dishes and vice versa. For this reason the menus must be attractive in terms of product design, the order of appearance of dishes, size and shape.
In the following, we will discuss the importance of menus for restaurants and learn how to serve the best menu and not only the best dishes.
RESTAURANTS MENUES - A PROPER PREPARATION
A proper preparation is necessary before taking a decision about choosing the company expert in designing menus for restaurants and covers for menus. A decision will take place with regard to the following:
Budget - what is the allocated budget for designing and printing your restaurant's menu, and it is recommended to think ahead, not only about this specific, current need.
Design - is there a specific design that you are interested in or whether you wish to be presented with different ideas by the company's designers and enjoy the benefit of their expertise. Make sure to provide the restaurant logo to the professional staff so that they can form a preliminary idea of the restaurant type and the dominant colors.
Type - what is the desired type of menu: transparent cover menu, book menu, standing or laying menus, wines and desserts menu, Length or lateral menu, etc. There are currently many options, so we recommend browsing the catalogue of a well reputed company's web site for various menus binders and covers.
Material - it is important to decide which raw material will be used for the menu covers. Remember, the material of the cover has a significant role and a menu that looks "prestigious" creates a spectacular first impression on your guests.
Colors - currently covers can be ordered in custom design and in many colors.
MENUES - THE IMPORTANCE OF SELECTING THE MANUFACTURING COMPANY
Restaurants menus usually undergo periodical changes. However, most of the dishes remain on the menu and the changes are minor. One way or another, the menu's cover does not change unless there is a decision for a Make Over. The secret is to know what the purpose is and what you as the restaurant owner, wish to achieve. Therefore, when choosing the company that will eventually produce your restaurant's menus, it is important to consult with their experts who will be happy to share and contribute their expertise. When you work with a professional company, you can rest assured that in addition to the end product (the menu's covers); you will also benefit from its support and guidance all along the way.
